Brand Strategist (Social)

Job Description

Posted on: 
May 18, 2022

Rarible is looking for a brand strategist (with expertise in social media storytelling) to concept, produce, and execute marketing campaigns that align with Rarible’s goals of community building and brand recognition.


  • Conduct primary research through social listening and direct interviews to uncover insights about Rarible’s audience and community
  • Work with VP of Marketing to develop messaging frameworks and marketing plans for key product explorations, launches, and campaigns
  • Lead projects, providing strategic direction to marketing and creative teams across all aspects of the production process
  • Identify challenges and opportunities for Rarible’s brand
  • Lead cross-functional ideation and brainstorming sessions

Job Requirements

  • 5-6 years of experience in social strategy or brand strategy
  • Web3 native with a deep understanding and interest in crypto and NFT market
  • Comfortable conducting research
  • Experience transforming insights and human truths into groundbreaking brand campaigns
  • Ability to manage deadlines and work collaboratively in a fast-paced, highly dynamic environment
  • Please be able to provide a list of previously-run social handles OR portfolio of campaigns
  • Experience with NFTs is not required but a strong plus
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